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Investor Alert

Symbol OTCBB: EFSF
Price 12/31/03: $.40
Recent Price: $0.58
Up 45% This Year!

With Opportunity For
More Upside!

 

eFoodSafety.com: Your profits could be growing from the ground up!

Consumers are backing up their healthy eating habits with their dollars – witness the explosive growth of the organic and all-natural food industries. In fact, Organic food sales have been growing at 25% a year since 1990. Sales in this sector have now reached an astonishing $91 billion – in US sales alone!

This desire to eat right has led to the skyrocketing growth on Wall Street of many companies in this sector. And who is better poised to reap the enormous benefits – and enormous profits – than a pioneering company with a revolutionary system that virtually ensures healthy produce?

"eFoodSafety.com (EFSF.OB) is the only company that provides ‘Food Safe’ – a breakthrough system that virtually eliminates all pathogens from fresh fruits and vegetables. What sets eFoodSafety.com even further apart is that they integrate this innovative system through every step of the growing and distribution process – harvesting, packaging, storing and delivering. In short, Food Safe safeguards consumers from ‘ground to grocer.’

Visit http://www.e-foodsafety.com/index.html to learn more – and talk to your broker about investing today.

A Breakthrough Process –
Now Breaking Through on Wall Street
Most competitors still rely on outmoded, oftentimes harmful methods of killing pathogens. But the eFoodSafety.com process is a patent-pending system utilizing a unique combination of chlorine, ozone and pasteurization – which not only rids the perishables of pathogens but also leaves the produce (and consumers) unharmed. And with recent national E. Coli and salmonella scares, consumers are becoming much more exacting about the produce they are willing to feed their families.

As a secondary benefit to clean, safe produce, the eFoodSafety.com system also helps extend the shelf life of produce – thus reducing spoilage and waste for both retailers and consumers. Estimates report that up to 70% of fresh produce in the distribution chain is lost to rot. So this extraordinary benefit upon benefit is poised to make eFoodSafety.com sales – and stock – go sky-high.

Learn more about this groundbreaking, patent-pending process by visiting: http://www.e-foodsafety.com/index.html.

Food Safety Facts:

  • Less than 2% of all fruits are vegetables are pathogen-free
  • CDC estimates 76 million illnesses from 250 foodborne diseases each year
  • 5,200 Americans die every year from food poisoning
  • Foodborne illnesses cost the country $7 billion annually
  • Cooling or freezing slows – but not stops – bacteria growth
  • The most common foodborne illnesses are salmonella, E. Coli, hepatitis and Cyclospora
  • Combination ozone/chlorine treatments kill germs 3,000 times faster than chlorine sprays alone

Smart, Aggressive Investors Could Soon Be Reaping Unbelievable Profits!

10 reasons why you should be investing in eFoodSafety.com now:

  1. Their pioneering food sanitation process virtually eliminates pathogens in produce
  2. Innovative system has the secondary benefit of reducing spoilage – and saving money for all parties from grocer to consumer
  3. Is the only company that ensures safety through the entire growing and distribution process – from farm to fork
  4. Less than 2% of produce reaches consumers pathogen free – opening a considerable market for sanitization treatment
  5. Sanitization appeals to both traditional and organic markets
  6. eFoodSafety.com has aggressive and qualified management, complementary partners and access to capital
  7. Competitors’ sanitation methods can be so expensive that many only meet the minimum FDA requirements
  8. Company is working directly with the US government to design and execute an audit program for food safety
  9. Will soon be rolling out truck sanitizing services and a branded line of produce
  10. Will move rapidly into import and military markets
 


Harvesting A Supreme Growth Opportunity.
2004 appears to be the year that eFoodSafety.com (EFSF.OB) will break out, tapping into a nearly unlimited potential client base. Revenues have grown steadily – with a highly encouraging $25 million in sales projected for 2004 and an EPS of $0.05. 2005 should see even more explosive growth with sales expect to double – and then nearly triple again in 2006!

With this sensational forecast, EFSF appears to be a significantly undervalued stock relative to comparative players in the organic food industry such as Hain Celestial (HAIN), Horizon Organic ( HCOW) and United Natural Foods (UNFI). These companies have surged to 52-week highs with an average year-to-date gain of 67%!

What makes EFSF such an extraordinary opportunity for investment? At its current trading levels, eFoodSafety.com shows roughly 5x estimated FY 2005 earnings, with others in the industry trading at an average of 20x 2005 EPS. The stock has been surging ahead rapidly and initial investors are already seeing their profits.

Visit http://www.e-foodsafety.com/index.html to learn more – and talk to your broker about investing today.

Independent Analysts Say Yes To EFSF.
Applying competitors’ valuations to EFSF would give you a relative valuation of $5.00, with independent valuations have concluded a 12-month price target of $3 - $6 per share. This represents an astonishing 250 – 500% increase from current trading levels!

What’s more, key members of the US Congress are now focusing on the vulnerability of our food supply and attempting to establish even more stringent food safety guidelines. When these new standards come into being, EFSF has the potential to grow beyond even the most optimistic forecasts.

The management of eFoodSafety.com belies its young age. The EFSF management team has over 140 years of combined food industry experience – with longstanding relationships and extensive contacts in many aligned industries.

Visit http://www.e-foodsafety.com/index.html to learn more – and talk to your broker about investing today.

A Business Model Built For Profits
eFoodSafety.com has set its business sights on taking full advantage of the wildly growing demand for healthy, pathogen-free produce. Management has employed the technical and managerial expertise to execute this plan and has insured the protection of their intellectual property. In fact, EFSF is ready to execute the first phase of new revenue-bearing activities: truck sanitization services. Subsequent revenue streams are planned to flow from the eFoodSafety.com core competency of food safety and will also include an exclusive brand of produce.

So far, the company has used its resources for development stages including patent planning, government licensing and the creation of important industry and government alliances. The next phases will include the execution of a food safety monitoring and analysis service and government partnerships. Each of these activities is designed by to provide revenue from every step in produce distribution.

Visit http://www.e-foodsafety.com/index.html to learn more – and talk to your broker about investing today.

Don’t Let This Golden Chance Pass By
As a smart investor, you know the time to purchase a stock is before the rest of the public jumps on the bandwagon. That’s currently the case for eFoodSafety.com.

So if you’re ready to make an aggressive investment, EFSF has amazing upside potential. But the time is now to join the shareholder base and reap the rewards. As a company that’s poised to double in the next year – and triple its growth the following year – EFSF is an outstanding investment opportunity.

Visit http://www.e-foodsafety.com/index.html to learn more – and talk to your broker about investing today.

e-FoodSafety.com, Inc. Selected as a Featured Stock in the July 2004 Issue of The KonLin Letter
e-FoodSafety.com has been selected as a featured stock in the July 2004 issue of The KonLin Letter, a leading subscription-based stock market research service published by Kon-Lin Research & Analysis Corp. of Rocky Point, NY.  http://www.konlin.com/

Konnie Kuhn, President, stated that the company's stock has been establishing an uptrend with an initial target price estimated to be $2.00 or better. Further, although he deems the stock as speculative, it could surge to an ultimate target price of $4.00 - $6.00.

The KonLin Letter is a 25-year-old investment advisory newsletter noted for its fundamental and technical analysis of individual stocks and market movements. The report includes a review of the latest developments of the Company, the Company's market position, and potential advantages, along with fundamentals and statistics.

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eFoodSafety, Inc.
   3077 Indian Meadow Drive
   Prescott, AZ 86301

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